That Lady Thing
We took a social phenomenon, and transformed into an opportunity for people to post about a reality that affects women every day. It’s an interactive art exhibit, a place to paint a picture of present day sexism. Mostly, it’s a collective statement about wage gap, gender bias, women in leadership, and objectification. Styling itself as “part speakeasy, part speak out”, ours is pop-up with purpose.
It's a socially conscious social club.
A destination for conversation.
A place, where style meets substance.
The patriarchy gets a makeover.
Selfies get self-aware.
We did The Lady Factory.
PRESS.
What I did:
Concept, Art direction and Illustration
Agency
Eleven Inc